Until not too long ago, the idea that conversations on social media could have a real impact on companies’ revenues was not exactly mainstream. It’s only in recent years that the perception has started shifting, mainly as a consequence of the rise of technologies that help track how conversations with prospects start, develop and turn into business. This is how the concept of social selling was born, a strategy to develop relationships with prospects as part of the sales process, with a key focus on social media interactions.
Social selling is a skill in which salespeople can be trained, an activity whose results can be tracked and optimised.If you are very much intrigued by social selling’s promises but would like to know more about its actual effectiveness, check out our infographic below.
SoAmpli turns sales teams into social selling stars, increasing sales and powering brands. Sounds interesting? Let’s have a chat: https://soampli.com/contact/demo
