Tag Archives: Social Selling

Using social media to keep communicating – and controlling the message

As billions of social media users scroll through their newsfeeds – now more than ever before – it’s important for organisations continue to utilise their online voice when it’s needed the most. During the pandemic, online activity has seen a dramatic uplift as self-isolators and people working from home fire up their remote Wi-Fi connection.

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It’s a bit derailing for marketers as many organisations reassess their marketing spend during these uncertain times, in order to lessen the pressure on bottom line. We completely understand (believe us!) That’s why we want to try and stick to ‘business as usual’ as much as humanly possible during such critical moments. As such, we’ll