Tag Archives: Social Media Marketing

Organic versus paid social media – what you need to know for your marketing budgets

It’s a debate that’s continued since we first connected as friends with Tom at MySpace… how much should you be spending when it comes to social media? The truth is there’s never a one-size-fits-all answer. For some marketers, they like to plough the majority of their social budget into paid-for, scheduled activity to ensure they’re

SoAmpli Meets… Jess Valenghi, team and client manager at Pick & Mix Marketing

For the next instalment of our popular Q&A series, we caught up with Jess Valenghi to talk all-things social media. She discusses the true value of engaging content, killer social advertising campaigns, and why organisations need a strong online voice now more than ever. Here’s her crucial insight… Summarise your role and what Pick &